Design of value-added package based on enterprise and customers relationship from dual-perspectives

LIU Xiao-xiao1; GUO Xin-ze2; LI Xi1; TIAN Jian-wei1

English Version Reader LoginJournal Login

您当前的位置：

首页 >

文章列表页 >

Design of value-added package based on enterprise and customers relationship from dual-perspectives

更新时间：2025-11-18

- Design of value-added package based on enterprise and customers relationship from dual-perspectives
- Vol. 33, Issue 2, Pages: 1-3+8(2013)
- 作者机构：
  
  1. 湖南省电力公司科学研究院
  2. 长沙电力职业技术学院
- 作者简介：
- 基金信息：
- DOI：
  CLC： F426.61;TP311.13
- Published：2013
- 稿件说明：
移动端阅览
[1]刘潇潇,郭馨泽,黎曦,田建伟.基于企业—客户双向视角的用电增值套餐设计[J].湖南电力,2013,33(02):1-3+8.

LIU Xiao-xiao1, GUO Xin-ze2, LI Xi1, et al. Design of value-added package based on enterprise and customers relationship from dual-perspectives[J]. 2013, 33(2): 1-3+8.
[1]刘潇潇,郭馨泽,黎曦,田建伟.基于企业—客户双向视角的用电增值套餐设计[J].湖南电力,2013,33(02):1-3+8. DOI：

LIU Xiao-xiao1, GUO Xin-ze2, LI Xi1, et al. Design of value-added package based on enterprise and customers relationship from dual-perspectives[J]. 2013, 33(2): 1-3+8. DOI：

摘要

本文以数据挖掘为切入点

以外部客户满意度与企业内部客户价值、信用、风险等演算相结合的方式对电力客户进行细分研究

针对不同细分客户类型的服务期望—感知程度

设计形式和层次丰富的用电增值套餐

满足客户多元化需求

实现电力企业精细化管理、差异化营销和个性化服务目的。

Abstract

By data mining

the power clients’ segmentation is studied according to the value

credit and risk of external and internal clients.And a power use value-added package is designed based on service expectation and perception of different client groups to satisfy the diverse requirement

leading to the realization of detailed management

differentiation marketing and personalized service

as well as fulfilling gap in sales package of power enterprise.

关键词

Keywords

references

Views

127

下载量

CSCD

Alert me when the article has been cited

提交

Tools

Publicity Resources

Design and Implementation of Operation State Analysis System of Hunan Power Grid

Research and Application of Intelligent Diagnostic Method for Line Loss in Transformer Area Based on Data Mining Technology

Optimization of Utility Boiler Soot-Blowing Strategy Based on Soot-Blower Sensitivity Analysis

Related Author

XIANG Meng

ZUO Jian

XIE Xiaoqian

SHEN Yangwu

CUI Ting

ZHANG Lanyu

CHEN Yiyun

WU Hairu

Related Institution

State Grid Hunan Electric power Corporation Research Institute

State Grid Hunan Electric Power Corporation

State Grid Changsha Power Supply Company

State Grid Hunan Electric Power Company Limited Research Institute

Godian Hanchuan Power Generation Co.,Ltd.

AI问答

⁰